Memes and the three 3x == action rule

December 27, 2007

Warszawa, Poland - May 2007In a previous post I’ve mentioned the concept of memes, something I recently learned about and started to research. But how I started that research is a complete story of it’s own.. A story I’m now going to share (obviously ;-) )

I’m an avid reader. A few months ago I was reading three books:

  • Snow Crash by Neal Stephenson
  • The Selfish Gene by Richard Dawkins
  • Mind Performanche Hac ks by Ron Hale-Evans

There was no real reason behind this selection, just books that came on my path and I started reading. Imagine when I reached a point in all three books where they discuss (in some form) the exact same concept: memes. I’m sure this is public knowledge for everyone who’s heard about memes, but I didn’t know it at the time.

This coincidence was a perfect example of my 3 times == action rule (discussed earlier) and so I was committed to researching the topic more thoroughly. So suddenly I find myself confronted with this little gem of a theory (which may or may not be scientifically valid), and as it turns out I can actually apply this theory in two business ideas I’ve been working on for years!

On another note, Kelly Abbott from Dandelife alerted me that what what my way of ‘filtering’ topics on how much you happen to come across them is closely related to a known philosophical concept: Jungian Synchronicity. Cool! So Kelly, thanks for even more to research ;-)

(Sidebar) When I’m talking about memetics I’m talking about the theory that treats pieces of knowledge almost like biological entities that can replicate and spread… not in the way that people sometimes call a hyped idea or popular concept a ‘meme’ (They are memes of course, but only a small category)..(End of sidebar)

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